Direct Mail Home Security Alarm Leads
Direct mail is the golden child of marketing for inbound call leads. When a good ad and data set come together in a professionally crafted mail piece, the response and resulting sales are outstanding. Direct mail home security alarm leads represent the great unknown because one week you could have a drop respond well and the next week not nearly as much. Direct mail is a tad unpredictable. What direct mail home security alarm leads lack in ability to deliver hoards of hot inbound calls consistently, it more than makes up for by providing highly targeted leads. They aren’t just highly targeted leads. These are responders to mail pieces offering modern alarm and security equipment and service providers. There is a ton of value in home owners reading an offer and determining if they have an interest in these products and services. These inbound calls from direct mail have a propensity to become sales at a high closing percentage.
The direct mail home security alarm lead comes in two forms. The most obvious is on a campaign basis where data, printing and postage give you a cost per piece basis. It is a huge chunk of change and we understand. Direct mail with the right data has the ability to deliver hot inbound direct mail alarm and security leads that close and become sales.
When direct mail is performing exceptionally, direct mail home security alarm leads are sometimes available on a cost per lead basis. Alarm and security firms love the idea of receiving hot inbound calls from direct mail because of direct mail’s reputation for producing calls that translate to sales. Direct mail home security alarm leads are tracked by an 800 number, a platform that logs calls and call recordings. This is a lead program that gives alarm and security companies every opportunity to grow their business without risk. The leads are that good. These direct mail home security alarm leads are sometimes referred to as gold.
Sample Live Direct Mail Home Security Alarm Lead
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Date: 2/22/2012
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Caller ID: Joe Smith
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Phone: 1-800-555-1212
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City: Newport Beach
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State: CA
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Zip: 92660