Direct Mail Investment Leads

The best investment leads in the universe come from direct mail campaigns. With great attention to detail applied to the direct mail creative and the data to be mailed on, direct mail produces the highest quality inbound lead call available. Because direct mail may be sent to the investor with the characteristics that match an investment firm’s ideal prospects, the direct mail investment leads see a high percentage of conversion to sales.

 

There are two types of direct mail investment leads. The first and most prevalent type is a direct mail campaign on a cost per piece basis. This expense covers printing, postage and data. Investment direct mail campaigns, as they are called, produce hot inbound direct mail calls that are efficient and productive. Each campaign is pointed at an 800 number with tracking capabilities that allow sales managers to log and record calls as well as review the performance of the sales staff working the leads.

 

The second way direct mail investment leads are delivered is on a cost per lead basis. This is on a when available basis. It takes a sophisticated mail campaign to produce these on a per fresh lead basis. This campaign produces a high quality inbound phone call that makes new investors out of those that call in.

 

Whether direct mail investment leads are purchased on a cost per call or cost per campaign basis, direct mail produces one of the best leads available to the investment sales field. They seem to always convert to sales at much higher percentages and are often as good as a lead that is not a referral can get.

Sample Direct Mail Investment Lead

  • Date: 2/22/2012

  • Caller ID: June Doe

  • Phone: 1-000-000-0000

  • Address: 220 Newport Center Dr.

  • City: Pasadena

  • State: CA

  • Zip: 92660

Helpful Links Related To Direct Mail Investment Leads

Request Information

If you see this, leave this form field blank and invest in CSS support.

Captcha Code

Click the image to see another captcha.